Cardiff Logo Design

Cardiff Logo Design

At Toby Design, we recognise the significance of creating a new logo and its role in the success of your business. Our dedicated Cardiff logo design team is committed to providing a tailored and comprehensive logo design service that surpasses your expectations and supports your goals. Having a straightforward and well structured process ensures that the final logo meets your needs and expectations, and our Cardiff logo design team is always available to support you. Don’t hesitate to reach out to us with any questions or to schedule a consultation.

To ensure that the logo we design for you accurately represents your brand and resonates with your target audience, our Cardiff Logo Design team will begin by asking you about your logo preferences. Additionally, we’ll conduct research on logos used by companies in a similar field as yours to get a better sense of the design trends and conventions within the industry. This will help us to create a logo that fits your business sector, brand, and overall vibe.

During the design phase, our Cardiff Logo Design team will create multiple logo options for you to choose from. We’ll explore various font options to determine the best style that complements your brand message and represents your company’s personality. We’ll also experiment with different colour schemes that work harmoniously with your logo design and reflect the values and mission of your brand. Finally, we’ll develop different logos themselves, each with its unique layout, graphics, and design elements.

Once you’ve selected your favourite logo options from the previous step, our Cardiff Logo Design team will begin the final stage of the logo design process. At this point, we’ll take your feedback and design preferences into account to fine tune the selected logo option further. We’ll adjust the logo’s layout, font, and colour scheme to create a cohesive design that effectively communicates your brand’s message and captures the attention of your target audience. This final step ensures that the logo we create for you meets your expectations and aligns with your brand vision.

Custom Logo Design

Our Cardiff Logo Design team will make sure your logo is Unique and original, representing your brand’s unique identity and values. It should not be a generic or a pre made logo that can be easily mistaken for other logos in your industry.

Simple and easily memorable. It should be designed to be easily recognisable and recallable by your target audience.

Scalable, meaning it should look good in all sizes, from a small social media profile picture to a large billboard. It should be designed to retain its clarity and legibility when resized.

Timeless, meaning it should remain relevant and effective over time. It should not be designed based on passing trends or fads that may become outdated in the future.

Versatile, meaning it should work well in a variety of applications and contexts, such as on your website, business cards, marketing materials, and more.

Reflective of your brand’s personality, values, and goals. It should communicate your brand message and evoke a positive emotional response from your target audience.

Adaptable to different colours, backgrounds, and mediums. It should be designed to work well on both light and dark backgrounds and in different colour schemes.

Sized Correctly For Social Media

Each social media platform has its unique logo size requirements.

It’s important to research the specific requirements of each platform to ensure your logo looks its best.

Our Cardiff Logo Design team will ensure you have a high resolution file of your logo in a vector format such as EPS or SVG.

This will allow your logo to be resized without losing quality.
know the specific requirements for each platform, choosing the right dimensions for your logo.

For example, a profile picture on Facebook should be 180 x 180 pixels, while a Twitter profile picture should be 400 x 400 pixels.

Using photo editing software such as Photoshop, resize the logo to fit the specific platform’s requirements. Once you have resized your logo, upload it to the social media platform.

After uploading your logo, we test it on different devices and screens to ensure that it looks clear and legible. If needed, make adjustments to the size or dimensions of your logo to ensure it looks its best.


AI (Adobe Illustrator): A vector file format used by Adobe Illustrator software for creating and editing vector graphics. AI files are editable and can be scaled to any size without losing quality.

PDF (Portable Document Format): A file format used for preserving the visual integrity of documents, including text, graphics, and images. PDFs can be opened and viewed on any device and can also be printed without any loss of quality.

SVG (Scalable Vector Graphics): A vector file format used for creating and editing vector graphics that can be scaled to any size without losing quality. SVG files are supported by most web browsers and can be used for creating graphics on websites and other digital media.

PNG (Portable Network Graphics): A raster file format that supports lossless compression, making it suitable for images with sharp edges and transparent backgrounds. PNGs are commonly used for logos, icons, and graphics that need to be displayed on websites or other digital media.

JPG (Joint Photographic Experts Group): A raster file format that supports lossy compression, making it suitable for photographs and images with gradients. JPGs are commonly used for images that need to be displayed on websites or other digital media, as well as for printing. However, they can lose quality over time if they are repeatedly edited and saved.

Inverted For Use On Various Backgrounds

An inverted logo is a version of your logo that is designed to be used on different backgrounds.

It is typically created by inverting the colours of your logo so that the background colour becomes the foreground colour, and the foreground colour becomes the background colour.

The purpose of an inverted logo is to ensure that your logo looks good and is easily visible on different background colours or images.

For example, if your logo is designed with a white background and you need to place it on a dark coloured background, the inverted logo can be used to ensure that it still looks good and stands out.

If you are interested in a more in depth explanation of all that is involved inLogo Design please see our Logo Design Cardiff Blog Post.

Francesca Carly Official
Francesca Carly Official
Created a wonderful piece of work for me and my fiance. Very professional and willing to go the extra mile to ensure our requests were met!
Matt is fantastic! He presented his original designs based off my descriptions. From there he was extremely receptive and professional in adjusting the logo design in line with my requested requirements. Constantly editing in line with what we needed for our logo and company label design. A testament to his work!
Rhydian Edbow
Rhydian Edbow
A very fast and effective service. Very reliable and is there throughout the whole thing until the end project.
William Charles
William Charles
Professional and very talented! Brilliant website design, so much better than my old site. Will definitely hire again in future ^^

Cardiff Logo Design - Recently Completed Websites